{"id":10602,"date":"2022-03-13T13:48:35","date_gmt":"2022-03-13T11:48:35","guid":{"rendered":"https:\/\/${domain}\/blog\/?p=10602"},"modified":"2025-04-30T15:49:06","modified_gmt":"2025-04-30T12:49:06","slug":"what-is-a-business-portfolio-with-examples","status":"publish","type":"post","link":"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/","title":{"rendered":"Business Portfolio: What is It and How to Make One (with Examples)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69dbfb18f19e0\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69dbfb18f19e0\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Business_Portfolio_Definition\" >Business Portfolio Definition<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Product_Portfolio_Definition\" >Product Portfolio Definition<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#_The_difference_between_business_and_product_portfolio\" >\u00a0The difference between business and product portfolio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#How_to_Make_a_Business_Portfolio\" >How to Make a Business Portfolio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_1_Register_and_choose_the_template\" >Step 1. Register and choose the template<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_2_Complete_the_company_profile\" >Step 2. Complete the company profile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_3_Add_information_about_education_and_certification\" >Step 3. Add information about education and certification<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_4_Mission_statements_standards_and_objectives\" >Step 4. Mission statements, standards, and objectives<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_5_Describe_your_products_services\" >Step 5. Describe your products &amp; services<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_6_Visualization\" >Step 6. Visualization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_7_Describe_the_successful_projects\" >Step 7. Describe the successful projects<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_8_Add_information_about_professional_affiliations\" >Step 8. Add information about professional affiliations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_9_Add_testimonials_and_references\" >Step 9. Add testimonials and references<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_10_Add_the_customer_success_stories\" >Step 10. Add the customer success stories<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_11_Add_CTA\" >Step 11. Add CTA<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Step_12_Fill_out_the_contact_information\" >Step 12. Fill out the contact information<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/${domain}\/blog\/what-is-a-business-portfolio-with-examples\/#Business_Portfolio_Examples\" >Business Portfolio Examples<\/a><\/li><\/ul><\/nav><\/div>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"Business_Portfolio_Definition\"><\/span><strong>Business Portfolio Definition<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A <\/span><b>business portfolio<\/b><span style=\"font-weight: 400;\"> is a set of company\u2019s products, services, <\/span>strategic business units<span style=\"font-weight: 400;\"> and allows it to develop its mission and to achieve its strategic goals.<\/span><b>\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">By demonstrating your expert knowledge and the results of its application to practice, with the help of a well-designed <\/span><b>business portfolio<\/b><span style=\"font-weight: 400;\">, you build and strengthen the trust of potential customers and your <\/span><b>competitive position<\/b><span style=\"font-weight: 400;\">. That is, you answer the most important customer\u2019s question: &#8220;What can your company do useful for him&#8221;.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The main thing is to properly design your business portfolio. And now that you know <\/span><b>what is a business portfolio<\/b><b>, <\/b><span style=\"font-weight: 400;\">we will tell you in detail how to do that and show you some amazing award-winning business portfolio examples that will inspire you!<\/span><\/p>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"Product_Portfolio_Definition\"><\/span><strong>Product Portfolio Definition<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A <\/span><b>product portfolio<\/b> <span style=\"font-weight: 400;\">is the set of all the products and\/or services offered by a company.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Its analysis can provide nuanced views on the stock type, company growth prospects, profit margin drivers, income contributions, market leadership, and operational risk.\u00a0<\/span><\/p>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"_The_difference_between_business_and_product_portfolio\"><\/span><strong>\u00a0The difference between business and product portfolio<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The product portfolio is focused only on the physical items sold by the company, while business portfolios s focused on a wider range of elements including productive assets such as equipment, machinery, and fixed assets.\u00a0<\/span><\/p>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"How_to_Make_a_Business_Portfolio\"><\/span><strong>How to Make a Business Portfolio<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We will discuss the <strong>optimal and easiest way to build a business portfolio<\/strong> website using a website builder.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Why? Because it is the fastest and cheapest way to get your business portfolio done, and it is the best option for a novice who has no idea how to develop a website from scratch.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Choosing a suitable website builder is not so difficult if you exactly know what you really need.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s consider the case when you need to get a high-quality business portfolio, but you want to get it faster and as easy, as can be.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this case, Weblium is the best option to do that.<\/span><\/p>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"Step_1_Register_and_choose_the_template\"><\/span><strong>Step 1. Register and choose the template<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/app.weblium.com\/signup\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">The process of registration <\/a>will take one minute: just enter your name, email, and create a password.<\/span><\/p>\n<p><b>When the registration is complete<\/b><span style=\"font-weight: 400;\">, you will find yourself in our admin panel. You\u2019re welcome: this is where the creation of your perfect business portfolio website starts!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To start, click on the <strong>&#8220;Create a New Site&#8221;<\/strong> button, and you will see a gallery with dozens of templates of different themes and styles on the left, divided into categories for easy search.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-12609 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-INPrzwCIEl8yqU-1600x942.jpg\" alt=\"\" width=\"885\" height=\"521\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-INPrzwCIEl8yqU-1600x942.jpg 1600w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-INPrzwCIEl8yqU-800x471.jpg 800w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-INPrzwCIEl8yqU-320x188.jpg 320w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-INPrzwCIEl8yqU-768x452.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-INPrzwCIEl8yqU-1536x904.jpg 1536w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-INPrzwCIEl8yqU-2048x1206.jpg 2048w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-INPrzwCIEl8yqU-418x246.jpg 418w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<p style=\"text-align: center;\"><strong><a class=\"button\" href=\"https:\/\/app.weblium.com\/signup?lang=en\">Create your business portfolio<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Choose the one that suits you best! <\/span><span style=\"font-weight: 400;\">It\u2019s all right if the template you like belongs to a different category than the one you need: using the various blocks, you can easily adjust it to your needs.<\/span><\/p>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"Step_2_Complete_the_company_profile\"><\/span><strong>Step 2. Complete the company profile<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In addition to brief information about the company&#8217;s activities, history, founders, team, strengths, you should give the visitor the information about himself, his interests, and needs. He must find out how you solve his problems and why you are sure to do it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Make a smart move:<\/strong> a video message from the owner of the business adds personality to it.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10605 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image5-1000x467.jpg\" alt=\"\" width=\"885\" height=\"413\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image5-1000x467.jpg 1000w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image5-200x93.jpg 200w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image5-400x187.jpg 400w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image5-768x358.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image5-1344x629.jpg 1344w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image5-418x195.jpg 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image5.jpg 1348w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"Step_3_Add_information_about_education_and_certification\"><\/span><strong>Step 3. Add information about education and certification<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The business portfolio should include brief information about the education of the team\u2019s strongest players, their experience and awards, the refresher courses that they have taken, and a list with the company\u2019s awards.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Website builders allow adding blocks for creating different website sections. All of them are cool in their own way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Select a specific block from the admin panel.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-12610 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-12-51-01-1600x1057.png\" alt=\"\" width=\"885\" height=\"585\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-12-51-01-1600x1057.png 1600w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-12-51-01-800x528.png 800w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-12-51-01-320x211.png 320w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-12-51-01-768x507.png 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-12-51-01-1536x1014.png 1536w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-12-51-01-2048x1352.png 2048w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-12-51-01-418x276.png 418w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_4_Mission_statements_standards_and_objectives\"><\/span><strong>Step 4. Mission statements, standards, and objectives<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">After conducting the <\/span><b>portfolio analysis<\/b><span style=\"font-weight: 400;\">,\u00a0 give a potential client <strong>a clear vision of the prospects for cooperation with you<\/strong>, clearly answering the following questions:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"> Why was the company created?<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> What are you doing?<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Who are your potential customers?<\/span><\/li>\n<li>Where exactly you offer your products\/services?<\/li>\n<li>How do you do this? (\u00abWhat makes your business unique?\u00bb, \u00abWhat are your competitive advantages?\u00bb).<\/li>\n<li>\u00abWhat is important to you?\u00bb.<\/li>\n<li>\u00abWhat your business is going to become in the nearest future?\u00bb and \u00abHow are you going to achieve your <b>long term<\/b> goals?<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can do this using the additional blocks on the page, or you <strong>can create a separate page.<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just click <strong>\u201cCreate a new page\u201d<\/strong> that will have the same style as your template. All you have to do is fill the page with information.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-12611 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-09-36-848x1200.png\" alt=\"\" width=\"848\" height=\"1200\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-09-36-848x1200.png 848w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-09-36-424x600.png 424w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-09-36-170x240.png 170w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-09-36-768x1087.png 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-09-36-418x592.png 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-09-36.png 852w\" sizes=\"auto, (max-width: 848px) 100vw, 848px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_5_Describe_your_products_services\"><\/span><strong>Step 5. Describe your products &amp; services<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\"><strong>Each product should be described in detail:<\/strong> indicate its purpose, advantages, sizes, optional color options, materials that were used. It is important to add pictures of different angles and even a product demo video.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_6_Visualization\"><\/span><strong>Step 6. Visualization<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">It is a good idea to illustrate each project using high-quality photography.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to photos of ready-made solutions, add photos of customers using your <\/span><b>products or services<\/b><span style=\"font-weight: 400;\">. The \u00abbefore\u00bb and \u00abafter\u00bb photos work perfectly, illustrating the way your product or service improves the customer\u2019s life.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do not worry if you do not have good photos at the moment. Many website builders <strong>have built-in photo stocks.<\/strong><\/span><\/p>\n<p><strong>Here&#8217;s what it looks like on Weblium:<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-12612 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-es5fzAaqXFbdd83-1600x919.jpg\" alt=\"free photo\" width=\"885\" height=\"508\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-es5fzAaqXFbdd83-1600x919.jpg 1600w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-es5fzAaqXFbdd83-800x459.jpg 800w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-es5fzAaqXFbdd83-320x184.jpg 320w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-es5fzAaqXFbdd83-768x441.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-es5fzAaqXFbdd83-1536x882.jpg 1536w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-es5fzAaqXFbdd83-418x240.jpg 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/imgonline-com-ua-Compressed-es5fzAaqXFbdd83.jpg 1783w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_7_Describe_the_successful_projects\"><\/span><strong>Step 7. Describe the successful projects<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>Describe each project:<\/strong><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong> the project parameters<\/strong> &#8211; what was its goal, the terms;<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong> the detailed description<\/strong> &#8211; how the project was being performed, what difficulties you had encountered, how you\u2019ve managed to overcome them;<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong> the result<\/strong> &#8211; what goal was achieved (show some numbers). For example, some people prefer to see how the budget has increased, the others would like to see the positive dynamics in progress.<\/span><\/li>\n<\/ul>\n<p><a href=\"https:\/\/app.weblium.com\/signup?utm_source=en_blog&amp;utm_medium=article&amp;utm_campaign=banner_article\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20566 size-medium\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-800x178.png\" alt=\"\" width=\"800\" height=\"178\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-800x178.png 800w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-320x71.png 320w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-768x171.png 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-418x93.png 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-1080x240.png 1080w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2.png 1518w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_8_Add_information_about_professional_affiliations\"><\/span><strong style=\"text-align: center;\">Step 8. Add information about professional affiliations<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Be sure to add the information about the large corporations or prestigious organizations in the industry your company is working\/had worked with.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Summarize your company\u2019s participation<\/strong> within the business group. For example, if you own a construction firm, list the affiliations you have with the United Construction Workers Association.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_9_Add_testimonials_and_references\"><\/span><strong>Step 9. Add testimonials and references<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">One of the best ways to increase the customers\u2019 confidence in your company is to show the clients that are happy to cooperate with you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A short paragraph with a customer\u2019s photo will be enough. If the client does not mind, you can specify his contact details for new clients to contact them for references.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10606 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image6-1000x456.jpg\" alt=\"business portfolio example - weblium blog\" width=\"885\" height=\"404\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image6-1000x456.jpg 1000w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image6-200x91.jpg 200w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image6-400x183.jpg 400w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image6-768x351.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image6-418x191.jpg 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image6.jpg 1343w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Try to make this page look beautiful and aesthetically pleasing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do not forget that the too crowded page will distract users.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Select a style for your<strong> \u201cTestimonials\u201d block<\/strong> and fill it with the unique texts.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-12613 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-17-09-1600x834.png\" alt=\"\" width=\"885\" height=\"461\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-17-09-1600x834.png 1600w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-17-09-800x417.png 800w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-17-09-320x167.png 320w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-17-09-768x400.png 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-17-09-1536x800.png 1536w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-17-09-2048x1067.png 2048w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-17-09-418x218.png 418w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_10_Add_the_customer_success_stories\"><\/span><strong>Step 10. Add the customer success stories<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As a complement to the previous paragraph, you can add some detailed customer success stories. Post information about the customer\u2019s experience of using your product\/service, and how it helped him to solve the problem.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_11_Add_CTA\"><\/span><strong>Step 11. Add CTA<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Feedback is the most important step. Add your CTAs to the main page and place some of them on the project pages.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if you have a web-development studio, you can add the \u00abOrder a website like this\u00bb after the project description. This encourages the visitor to make an order and simplifies the process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using the website builder, you can<strong> easily create CTA buttons<\/strong> \u2013 these elements are quite visible on the page, so your visitors won\u2019t miss them. You can edit them, change their size and color gamut.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-12614 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-20-11-1600x995.png\" alt=\"\" width=\"885\" height=\"550\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-20-11-1600x995.png 1600w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-20-11-800x497.png 800w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-20-11-320x199.png 320w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-20-11-768x477.png 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-20-11-1536x955.png 1536w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-20-11-418x260.png 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-20-11.png 1898w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_12_Fill_out_the_contact_information\"><\/span><strong>Step 12. Fill out the contact information<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>Leave the full contact information of the company:<\/strong><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">address;<\/span><\/li>\n<li><span style=\"font-weight: 400;\">phone number;<\/span><\/li>\n<li><span style=\"font-weight: 400;\">e-mail;<\/span><\/li>\n<li><span style=\"font-weight: 400;\">add social media buttons.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Don\u2019t forget<\/span><span style=\"font-weight: 400;\"> to create a contact form that your visitor can use to send an inquiry. <\/span><span style=\"font-weight: 400;\">Website builders offer a huge choice <strong>of contact forms,<\/strong> so you won\u2019t be disappointed.<\/span><span style=\"font-weight: 400;\"> Make sure to ask for just a few important things, such as name, email, and phone number.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Weblium also offers to integrate your website with various online-services (for example, you will be able to get the information about the form that was filled out by the visitor).<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-12615 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-22-17-1086x1200.png\" alt=\"\" width=\"885\" height=\"978\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-22-17-1086x1200.png 1086w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-22-17-543x600.png 543w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-22-17-217x240.png 217w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-22-17-768x848.png 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-22-17-418x462.png 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2020\/03\/Screenshot-at-May-14-13-22-17.png 1108w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<p style=\"text-align: center;\"><strong><a class=\"button\" href=\"https:\/\/weblium.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Try for free<\/a><\/strong><\/p>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"Business_Portfolio_Examples\"><\/span><strong>Business Portfolio Examples<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 style=\"text-align: center;\"><strong>Serious: business product portfolio examples<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10607 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image4-1000x460.jpg\" alt=\"business portfolio examples - weblium\" width=\"885\" height=\"407\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image4-1000x460.jpg 1000w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image4-200x92.jpg 200w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image4-400x184.jpg 400w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image4-768x353.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image4-418x192.jpg 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image4.jpg 1366w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<p style=\"text-align: center;\"><em><a href=\"https:\/\/www.awwwards.com\/inspiration\/serious-business-loading-animation\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Awwwards loading animation collection<\/span><\/a><\/em><\/p>\n<p><span style=\"font-weight: 400;\">After enjoying a cool minimalistic loading animation, you find yourself on the website with a laconic menu, a scrollable colorful tagline in the header, and an unusual contact form on the right.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When scrolling, the main white blocks are interspersed with pink blocks with interesting animations and illustrations. The unique feature of the site is the well-created and successfully located catchy CTAs that are almost everywhere where you need them.<\/span><\/p>\n<h3 style=\"text-align: center;\"><strong>Oui Will &#8211; business portfolio examples\u00a0<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10608 alignleft\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image10-1000x467.jpg\" alt=\"business portfolio examples - weblium\" width=\"885\" height=\"413\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image10-1000x467.jpg 1000w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image10-200x93.jpg 200w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image10-400x187.jpg 400w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image10-768x358.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image10-1344x629.jpg 1344w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image10-418x195.jpg 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image10.jpg 1348w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<p style=\"text-align: center;\"><em><a href=\"https:\/\/www.awwwards.com\/sites\/oui-will\" rel=\"nofollow\"><span style=\"font-weight: 400;\">site of the day Awwwards winner<\/span><\/a><\/em><\/p>\n<p><span style=\"font-weight: 400;\">The website is the perfect combination of white background, vertical and horizontal scrolling, contrasting large letters. <\/span><span style=\"font-weight: 400;\">It has very simple and clear navigation and attractive animation elements that emphasize the overall style of the site.<\/span><\/p>\n<h3 style=\"text-align: center;\"><strong>Bensen website: business portfolio example\u00a0<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10609 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/imgonline-com-ua-Compressed-CktLWjzY9dr-1000x469.jpg\" alt=\"\" width=\"885\" height=\"415\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/imgonline-com-ua-Compressed-CktLWjzY9dr-1000x469.jpg 1000w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/imgonline-com-ua-Compressed-CktLWjzY9dr-200x94.jpg 200w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/imgonline-com-ua-Compressed-CktLWjzY9dr-400x187.jpg 400w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/imgonline-com-ua-Compressed-CktLWjzY9dr-768x360.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/imgonline-com-ua-Compressed-CktLWjzY9dr-418x196.jpg 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/imgonline-com-ua-Compressed-CktLWjzY9dr.jpg 1197w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<p style=\"text-align: center;\"><em><a href=\"https:\/\/www.awwwards.com\/sites\/bensen\" rel=\"nofollow\"><span style=\"font-weight: 400;\">site of the day Awwwards winner<\/span><\/a><\/em><\/p>\n<p><span style=\"font-weight: 400;\">The website developers managed to create a very simple design that allows us to successfully include all the most important, primary information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The <\/span><b>product lines<\/b><span style=\"font-weight: 400;\"> section is well-structured, and large, professionally-made photos look perfect in contrast with a white background.<\/span><b>\u00a0<\/b><\/p>\n<h3 style=\"text-align: center;\"><strong>Muraflex<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10610 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image3-1000x466.jpg\" alt=\"\" width=\"885\" height=\"412\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image3-1000x466.jpg 1000w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image3-200x93.jpg 200w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image3-400x186.jpg 400w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image3-768x358.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image3-418x195.jpg 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image3.jpg 1348w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<p style=\"text-align: center;\"><em><a href=\"https:\/\/www.awwwards.com\/sites\/muraflex\" rel=\"nofollow\"><span style=\"font-weight: 400;\">site of the day Awwwards winner<\/span><\/a><\/em><\/p>\n<p><span style=\"font-weight: 400;\">This website design uses a parallax effect, which draws your attention to short text blocks. <\/span><span style=\"font-weight: 400;\">Despite the huge amount of white space, the site does not look empty; on the contrary, it gives the design a touch of elegance. <\/span><span style=\"font-weight: 400;\">The scrollable header represents the most popular designs, and you can find all the detailed information below.<\/span><\/p>\n<h3 style=\"text-align: center;\"><strong>Weblium<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-10611 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image7-1000x465.jpg\" alt=\"business portfolio examples\" width=\"885\" height=\"412\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image7-1000x465.jpg 1000w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image7-200x93.jpg 200w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image7-400x186.jpg 400w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image7-768x357.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image7-1344x627.jpg 1344w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image7-418x194.jpg 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2019\/10\/image7.jpg 1349w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<p style=\"text-align: center;\"><em><a href=\"https:\/\/weblium.com\/\">https:\/\/weblium.com\/<\/a><\/em><\/p>\n<p><span style=\"font-weight: 400;\">The project page of the 5th generation AI website builder is simple, yet quite illustrative and well-structured.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It looks like everything is taken care of: white background, bright illustrations of different sizes with the short project descriptions, a menu in the header and footer, standard \u00absign up\u00bb and \u00ablogin\u00bb buttons, and a bright online chat icon that is available anywhere on the page.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your <\/span>small business<span style=\"font-weight: 400;\"> is doing well and you have something to show to your potential customers? <\/span><span style=\"font-weight: 400;\">So why not create your own business portfolio now? Are you confused about the high costs and <\/span>time-consuming<span style=\"font-weight: 400;\"> website creation? Forget about it!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Use the easiest, fastest, and most effective way to create your own business portfolio &#8211; try <\/span><a href=\"https:\/\/weblium.com\/create-portfolio-website\"><b>Weblium website builder<\/b><\/a><span style=\"font-weight: 400;\">!<\/span><\/p>\n<p style=\"text-align: center;\"><strong><a class=\"button\" href=\"https:\/\/app.weblium.com\/signup\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Create Your Business Portfolio For Free<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business Portfolio Definition A business portfolio is a set of company\u2019s products, services, strategic business units and allows it to develop its mission and to achieve its strategic goals.\u00a0 By demonstrating your expert knowledge and the results of its application to practice, with the help of a well-designed business portfolio, you build and strengthen the &hellip;<\/p>\n","protected":false},"author":35,"featured_media":10638,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[95,223],"tags":[],"class_list":["post-10602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-for-startups","category-recommendations","has-thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Business Portfolio: What is It and How to Make One (with Examples) | Weblium<\/title>\n<meta name=\"description\" content=\"A business portfolio is a set of company\u2019s products, services, strategic business units and allows it to develop its mission and -&gt; read more\" \/>\n<meta name=\"robots\" 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