{"id":12381,"date":"2020-03-05T16:21:25","date_gmt":"2020-03-05T14:21:25","guid":{"rendered":"https:\/\/${domain}\/blog\/?p=12381"},"modified":"2025-04-30T15:49:14","modified_gmt":"2025-04-30T12:49:14","slug":"how-to-support-a-small-business-13-effective-ways","status":"publish","type":"post","link":"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/","title":{"rendered":"How to Support a Small Business: 13 Effective Ways"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Are there small business owners among your friends? Or maybe you yourself are running a small shop? Then you know better than any other person how difficult it can be to stay afloat and develop a small business without huge budgets!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It may be more convenient for consumers to buy from large companies&#8230; But you should think about whether you really want to make billionaires even richer \u2013 or you can take a few simple steps to help <\/span><b>local small businesses<\/b><span style=\"font-weight: 400;\">? Moreover, the decision to buy from small businesses will give you a whole list of advantages!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to the well-known \u201cSmall Business Saturday\u201d, there are many more effective ways to <\/span><b>support a small <\/b><span style=\"font-weight: 400;\">business &#8211; and now we will share with you the best of them!<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69ceb8545db3b\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69ceb8545db3b\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#13_effective_ways_to_support_a_small_business\" >13 effective ways to support a small business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Shop_at_small_businesses\" >Shop at small businesses<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Start_participating_in_%E2%80%9CSmall_Business_Saturday%E2%80%9D\" >Start participating in \u201cSmall Business Saturday\u201d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Stay_home_on_Black_Friday\" >Stay home on Black Friday<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Choose_buying_from_the_small_business_during_the_Holidays\" >Choose buying from the small business during the Holidays<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Report_website_errors\" >Report website errors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Word_of_mouth\" >Word of mouth<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Create_a_mini-guide_to_best_local_small_businesses\" >Create a mini-guide to best local small businesses<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Start_a_partnership_with_the_other_small_business_owners\" >Start a partnership with the other small business owners<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Host_a_small_business_community_event\" >Host a small business community event<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Use_Last-Minute_holiday_shopping_opportunities\" >Use Last-Minute holiday shopping opportunities<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Leave_Positive_Reviews_of_Small_Businesses_Online\" >Leave Positive Reviews of Small Businesses Online<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Take_a_photo_in_the_store_you_love\" >Take a photo in the store you love<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/${domain}\/blog\/how-to-support-a-small-business-13-effective-ways\/#Launch_a_campaign_on_Kickstarter\" >Launch a campaign on Kickstarter<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"13_effective_ways_to_support_a_small_business\"><\/span>13 effective ways to support a small business<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"Shop_at_small_businesses\"><\/span><strong>Shop at small businesses<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Needless to say, this is the best way to directly support a small business!<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Start_participating_in_%E2%80%9CSmall_Business_Saturday%E2%80%9D\"><\/span><strong>Start participating in \u201cSmall Business Saturday\u201d<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">&#8220;Small Business Saturday\u201d is one day each year set aside to support small businesses throughout the United States. This event encourages consumers to buy from small local stores around.<\/span><\/p>\n<p><b>The small business owners<\/b><span style=\"font-weight: 400;\"> can use \u201cSmall Business Saturday\u201d to get to know their customers a little better, start ongoing partnerships with other small business owners, reach a new audience, get more traffic in stores and increase purchases.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Stay_home_on_Black_Friday\"><\/span><strong>Stay home on Black Friday<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Not spending big money in hypermarkets on this day is another effective way to support small businesses!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You will discover many interesting places for shopping, not to mention the fact that shopping in hypermarkets on Black Friday may be dangerous to your health!<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Choose_buying_from_the_small_business_during_the_Holidays\"><\/span><strong>Choose buying from the small business during the Holidays<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Holidays greatly stimulate shopping: these days, the percentage of consumer spending is always higher than at other times of the year. Think about spending some money you planned to spend on shopping at small local businesses.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Report_website_errors\"><\/span><strong>Report website errors<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">This is a very small but also an important step towards supporting small businesses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Often, small business owners do not have enough time or money to create a good website or to iron out the one they already have, and therefore errors occur on their sites. These can be broken links, wrong working hours, irrelevant phone numbers and even non-working order forms!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But this is a real tragedy for the young small young brands!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, if you notice an error on the site of your favorite flower shop, write to their customer support service so that they fix it as soon as possible.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Word_of_mouth\"><\/span><strong>Word of mouth<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Word of mouth is a powerful brand promotion tool that drives consumer spending annually by about <strong>13% of<\/strong> all consumer sales. The more potential buyers you tell about the place where you made a successful purchase, the more you support a small business!<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Create_a_mini-guide_to_best_local_small_businesses\"><\/span><strong>Create a mini-guide to best local small businesses<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We do not urge you to spend our money on publishing a big guide to the best shops of the city; however, if you have a website, blog, or <\/span><b>social media<\/b><span style=\"font-weight: 400;\"> page, you can easily share the best of them with your readers and friends!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is very a very effective and completely free way to support a small business.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Start_a_partnership_with_the_other_small_business_owners\"><\/span><strong>Start a partnership with the other small business owners<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">You can always find a good way to cross-promote your own small business through partnerships with other small businesses on mutually beneficial terms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of such ways is to offer discounts for business patronage. For example, you own a <a href=\"https:\/\/weblium.com\/bakery-website-builder\">small bakery<\/a>; then, you can offer your customers discounts on fresh pastries provided they bring a check from the liquor store that is located down the street. The owner of the liquor store can also support you by offering discounts on alcohol for a check from your bakery.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The main thing is to notify the customers: for example, place a large ad at the entrance to the store or on the storefront.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Host_a_small_business_community_event\"><\/span><strong>Host a small business community event<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u201cSmall Business Saturday\u201d does not have to be the only event in the world to support small businesses!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cooperate with other small business owners in your area and think about the event that might attract the attention of the consumers. You all can partially finance this event that will help you to tell your customers about special offers from your stores.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a result, everyone will benefit from that!<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Use_Last-Minute_holiday_shopping_opportunities\"><\/span><strong>Use Last-Minute holiday shopping opportunities<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Most marketers know that in the last days before Christmas, the level of online shopping decreases because consumers are afraid that the goods they have ordered will not be delivered to them or their loved ones on time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is a great chance to attract these customers to your little shop! But get ready \u2013 you\u2019ll have a lot to do!<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Leave_Positive_Reviews_of_Small_Businesses_Online\"><\/span><strong>Leave Positive Reviews of Small Businesses Online<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Positive feedback is important for any business, especially for the small one!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Leave some good reviews about the stores you like on such sites, as Foursquare, Yelp or Google, and this will help the owners of these businesses to rise to the top of search engine results and build trust with their customers.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Take_a_photo_in_the_store_you_love\"><\/span><strong>Take a photo in the store you love<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Being in the store you want to help, or buying the product from this brand, take a minute to make a happy photo that will convey your joy from buying a product or getting a service in this store.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Then, you just have to post this photo on your blog, on the <\/span><b>social media<\/b><span style=\"font-weight: 400;\"> page, adding a few warm words to the photo. This will help little-known small businesses to build trust with their customers!<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Launch_a_campaign_on_Kickstarter\"><\/span><strong>Launch a campaign on Kickstarter<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Everyone knows that Kickstarter is a great way to find financial support for a developing business project.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can take the initiative and launch a campaign on Kickstarter for the crowdfunding of this business project, which will be of great help to any business that needs a little push.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And even if the campaign does not help to get all the money the business needs, such a move will draw the customers\u2019 attention!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the best ways to tell the world about your offer is to make a good website! Build a professional website for small businesses using the progressive <\/span><a href=\"https:\/\/weblium.com\/\"><b>Weblium website builder<\/b><\/a> <span style=\"font-weight: 400;\">for free &#8211; and you will get several important benefits and bonus features that will help to attract new customers right away!<\/span><\/p>\n<h3><strong>Why You Should Support Small Business?<\/strong><\/h3>\n<ul>\n<li><span style=\"font-weight: 400;\"> Orientation to customer demand, flexible response to changing demand. This is the most important advantage that arises from the two features of small business: easy adaptation to the environment and its changes, and quick adaptation to local conditions.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Small business is a powerful tool for organizing and developing entrepreneurial activities. It opens the way to business for the most diverse and large segments of the population.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Creation of local jobs. Small and medium-sized businesses account for more than half of all jobs in the formal sector in the world.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Strengthening the economy. Small business is a very important source of revenue in the budgets of the countries they\u2019re located in. Therefore, it enjoys support in developed countries.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Building a community. Small business is often the basis for creating other small businesses and networks.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Unique shopping experience. This is definitely not comparable to online shopping in large retail chains! Here you can find not only rare, unique products, but also you get more chances to feel a personalized approach.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Products of better quality. Small business owners are not busy thinking about the global issues of profitability and expansion, and they have more time to think about their consumers. Therefore, in such stores, you can often find products of better quality (for example, eco-friendly farm products), unique handmade products (interior items, furniture).<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> It\u2019s better for the environment. Small businesses are much less harmful to the environment than the large retail chains, factories. In addition, the delivery of bulk transport orders, or car trips to supermarkets negatively affects the environment.<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Are there small business owners among your friends? Or maybe you yourself are running a small shop? Then you know better than any other person how difficult it can be to stay afloat and develop a small business without huge budgets! It may be more convenient for consumers to buy from large companies&#8230; But you &hellip;<\/p>\n","protected":false},"author":35,"featured_media":12384,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[123],"tags":[],"class_list":["post-12381","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to","has-thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Support a Small Business: 13 Effective Ways - Weblium Blog<\/title>\n<meta name=\"description\" content=\"When it comes to supporting small businesses, it\u2019s important to do what will help them earn income and keep working. 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