{"id":7065,"date":"2022-06-28T14:47:57","date_gmt":"2022-06-28T11:47:57","guid":{"rendered":"https:\/\/${domain}\/blog\/?p=7065"},"modified":"2025-02-04T16:16:38","modified_gmt":"2025-02-04T14:16:38","slug":"what-is-a-microsite-and-how-to-get-one","status":"publish","type":"post","link":"https:\/\/${domain}\/blog\/what-is-a-microsite-and-how-to-get-one\/","title":{"rendered":"What Is a Microsite? Best Microsite Examples"},"content":{"rendered":"<p style=\"text-align: left;\">Microsites are the new say in web development. Big corporations use them as supplementary platforms for better client and product segmentation. For smaller companies, it&#8217;s just a true gift. A micro-website may be a good and cheap alternative for expensive multi-purpose websites.<\/p>\n<p style=\"text-align: center;\">We Already Have A Website, So Why Do We Need A Microsite?<\/p>\n<p style=\"text-align: center;\"><strong><a class=\"button\" href=\"https:\/\/weblium.com\/microsite-builder\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Create your own microsite website! <\/a><\/strong><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69d8e5bf2fd03\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69d8e5bf2fd03\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/${domain}\/blog\/what-is-a-microsite-and-how-to-get-one\/#Microsite_definition\" >Microsite definition<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/${domain}\/blog\/what-is-a-microsite-and-how-to-get-one\/#Microsite_examples\" >Microsite examples<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/${domain}\/blog\/what-is-a-microsite-and-how-to-get-one\/#5_Top_benefits_of_having_a_microsite\" >5 Top benefits of having a microsite?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/${domain}\/blog\/what-is-a-microsite-and-how-to-get-one\/#How_to_build_a_microsite\" >How to build a microsite?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/${domain}\/blog\/what-is-a-microsite-and-how-to-get-one\/#So_what_is_Weblium_Website_Builder\" >So what is Weblium Website Builder?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"Microsite_definition\"><\/span><strong>Microsite definition<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: left;\">It\u2019s a smaller-scale site that may consist of any number of pages but is focused on one specific niche or topic. Not to confuse with a landing page, which is only one page, microsites may include as many pages as required for a specific purpose. Microsites are also called \u201cindependent campaigns\u201d, \u201cbranded blogs\u201d, and \u201ccommunication platforms\u201d.<\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">For example, if a company <a href=\"https:\/\/weblium.com\/cleaning-business-website-builder\">provides cleaning services<\/a>, it may need just one microsite. At the same time if a company provides cleaning and decoration services it may need two different microsites for each of the services. <\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Initially, microsites were used to accompany a big corporate website to focus on specific pieces of <\/span><span style=\"font-weight: 400;\">branded content<\/span><span style=\"font-weight: 400;\"> outside of the <\/span><span style=\"font-weight: 400;\">company homepage<\/span><span style=\"font-weight: 400;\">. Today, the definition has expanded and small company websites that offer a limited amount of products or services can also be called microsites.<\/span><\/p>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"Microsite_examples\"><\/span><strong>Microsite examples<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 style=\"text-align: center;\"><span style=\"font-weight: 400;\"><a href=\"http:\/\/futureofcarsharing.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Future of Car Sharing<\/a> &#8211;\u00a0\u00a0<\/span><strong>Great Microsite example<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7066 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/futureofcarsharing.jpg\" alt=\"\" width=\"2554\" height=\"1276\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/futureofcarsharing.jpg 2554w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/futureofcarsharing-768x384.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/futureofcarsharing-418x209.jpg 418w\" sizes=\"auto, (max-width: 2554px) 100vw, 2554px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">A great example of a microsite is <\/span><span style=\"font-weight: 400;\">FutureofCarSharing<\/span><span style=\"font-weight: 400;\">, a collaboration from Hyperakt and Collaborative Fund. It uses clever animation which <\/span><span style=\"font-weight: 400;\">invites visitors<\/span><span style=\"font-weight: 400;\"> to click on the illustrations and discover interesting facts about countries and their car-sharing options, which makes for a fun and engaging <\/span><span style=\"font-weight: 400;\">user experience<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/clever-land.weblium.site\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">CleverLand website<\/span><\/a><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7067 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/cleverland.jpg\" alt=\"cleverland website\" width=\"2558\" height=\"1372\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/cleverland.jpg 2558w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/cleverland-768x412.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/cleverland-418x224.jpg 418w\" sizes=\"auto, (max-width: 2558px) 100vw, 2558px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">CleverLand<\/span><span style=\"font-weight: 400;\"> is another great example of a microsite created for a small business. Its focus is solely on HR and <a href=\"https:\/\/weblium.com\/recruitment-website-builder\">recruitment<\/a>. It\u2019s also fun and interactive and has all the necessary information.<\/span><\/p>\n<h3 style=\"text-align: center;\"><span style=\"font-weight: 400;\"><a href=\"http:\/\/everylastdrop.co.uk\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">EveryLastDrop <\/a>&#8211; <strong>micro website example<\/strong><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7068 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/every-last-drop.jpg\" alt=\"every last drop firm\" width=\"2558\" height=\"1376\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/every-last-drop.jpg 2558w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/every-last-drop-768x413.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/every-last-drop-418x225.jpg 418w\" sizes=\"auto, (max-width: 2558px) 100vw, 2558px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">EveryLastDrop<\/span><span style=\"font-weight: 400;\"> is an infographic microsite from The Waterwise Project, a UK non-profit organization promoting water efficiency. They\u2019ve <\/span><a href=\"https:\/\/weblium.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>created a microsite<\/strong><\/a><span style=\"font-weight: 400;\"> to raise awareness of the statistics of how people use water daily.<\/span><\/p>\n<h3 style=\"text-align: center;\">Doritos Ketchup Roses<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7069 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/doritos.jpg\" alt=\"\" width=\"2558\" height=\"1370\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/doritos.jpg 2558w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/doritos-768x411.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/doritos-418x224.jpg 418w\" sizes=\"auto, (max-width: 2558px) 100vw, 2558px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Doritos Ketchup Roses<\/span><span style=\"font-weight: 400;\"> was created by Doritos as part of <a href=\"https:\/\/weblium.com\/valentines-day-templates\">Valentine\u2019s Day campaign<\/a> to bring back the limited edition ketchup flavor. Customers could order a bouquet of rose-shaped, ketchup-flavored Doritos. There is still a guide to making the roses yourself.<\/span><\/p>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"5_Top_benefits_of_having_a_microsite\"><\/span><strong>5 Top benefits of having a microsite?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Big corporations use microsites in their <\/span><span style=\"font-weight: 400;\">marketing efforts<\/span><span style=\"font-weight: 400;\"> to raise brand awareness or hold different <\/span><span style=\"font-weight: 400;\">marketing campaigns<\/span><span style=\"font-weight: 400;\">, like promo or fundraising campaigns. But they are also valuable on a smaller scale. Here are some of the benefits that your company can make use of:<\/span><\/p>\n<h3>Cheaper<\/h3>\n<p><span style=\"font-weight: 400;\">\u00a0They may consist of any number of pages, but their simplicity can reduce the price considerably.<\/span><\/p>\n<h3>Faster to make<\/h3>\n<p><span style=\"font-weight: 400;\">Once again, a microsite has fewer pages and less content, so it shouldn\u2019t take much time to compile.<\/span><\/p>\n<h3>Easier for SEO promotion<\/h3>\n<p><span style=\"font-weight: 400;\">If people like and share your microsite or you launch a strong link building campaign, it will considerably boost your <\/span><span style=\"font-weight: 400;\">search engine optimization (<\/span><span style=\"font-weight: 400;\">SEO) value. Compared to big corporate websites, SEO promotion is easier to implement on a microsite.<\/span><\/p>\n<h3>Increase your sales<\/h3>\n<p><span style=\"font-weight: 400;\">\u00a0You can use them to get through a specific <\/span><span style=\"font-weight: 400;\">targeted audience<\/span><span style=\"font-weight: 400;\"> or user behavior which, in turn, helps <\/span><span style=\"font-weight: 400;\">generate new leads<\/span><span style=\"font-weight: 400;\">. <\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Perfect for small businesses and niche services<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">where all content revolves around one topic. For example, a personal brand or <\/span><span style=\"font-weight: 400;\">web design<\/span><span style=\"font-weight: 400;\"> service doesn\u2019t need a huge website with advanced functionality. All they need is a usual yet professional website to <a href=\"https:\/\/${domain}\/blog\/5-free-business-directories-effective-promotion\/\">promote their services. <\/a><\/span><\/p>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"How_to_build_a_microsite\"><\/span><strong>How to build a microsite?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">There are several options for how you can get a microsite done. All of them have their own advantages and drawbacks so read carefully to find the way that will best suit your needs and budget.<\/span><\/p>\n<h3 style=\"text-align: center;\"><strong>Option 1. Order from a web design studio<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">An obvious option is to order a website from a web development studio. The first thing you come across here is high costs and it\u2019s no wonder. In a studio, every layer is done from scratch, from the website concept through <\/span><span style=\"font-weight: 400;\">microsite design<\/span><span style=\"font-weight: 400;\"> to coding.<\/span><\/p>\n<h4><b>Pros:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The work is done by specialists, you only need to tell them what kind of website you want;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The website is made from scratch and tailored to your requirements.<\/span><\/li>\n<\/ul>\n<h4><b>Cons:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">It is expensive since you are paying to several specialists;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">It takes a lot of time to<a href=\"https:\/\/weblium.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"> build a website from scratch<\/a>, usually more than a month;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Deadlines are delayed quite often;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">There is no guarantee that the site will reflect your marketing strategy and help generate new leads.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Now, think whether it is worth paying a hefty sum if your website is, for all intents and purposes, designed to convey information? Of course, marketplace platforms or any website that requires intricate structure, interactive elements, or a complex personal account, could justify spending money, time, and involving different specialists. Meanwhile, most websites don\u2019t need all the bells and whistles.<\/span><\/p>\n<p><a href=\"https:\/\/app.weblium.com\/signup?utm_source=en_blog&amp;utm_medium=article&amp;utm_campaign=banner_article\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-20566\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-800x178.png\" alt=\"\" width=\"800\" height=\"178\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-800x178.png 800w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-320x71.png 320w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-768x171.png 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-418x93.png 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2-1080x240.png 1080w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2024\/01\/2.2.png 1518w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<h3 style=\"text-align: center;\"><strong>Option 2. Hire freelance web developers<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Another option you have is to hire freelancers who will do your website from A to Z. Sounds like you will have the same deal as with a studio but for less money? Yes and no. <\/span><\/p>\n<h4><b>Pros:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Work is still done according to your requirements and you get a personalized website;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">It&#8217;s usually cheaper than <\/span><span style=\"font-weight: 400;\">web design<\/span><span style=\"font-weight: 400;\"> studio services.<\/span><\/li>\n<\/ul>\n<h4><b>Cons:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You need to spend more time on conveying your requirements;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You need to be actively involved in the process and do all the edits;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You always run the risk of hiring an unprofessional or dishonest freelancer;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Longer and more frequent deadline delays than at a web design studio.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Once again, if you need a simple but effective website, do you really need to reinvent the wheel with requirements? In most cases, it\u2019s about the design and quality of the website, not state-of-the-art features.<\/span><\/p>\n<h3 style=\"text-align: center;\"><strong>Option 3. Use a content management system (CMS)<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7072 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/cms.jpg\" alt=\"\" width=\"2046\" height=\"1100\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/cms.jpg 2046w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/cms-768x413.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/cms-418x225.jpg 418w\" sizes=\"auto, (max-width: 2046px) 100vw, 2046px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">CMS platforms, such as Joomla and WordPress, allow you to choose from an unbelievable amount of website templates, including the ones for <\/span><span style=\"font-weight: 400;\">microsite design<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h4><b>Pros:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You don\u2019t depend on contractors;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">It is cheap: you don\u2019t pay any fees and the templates are either free or pretty affordable;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">It is relatively easy to use: you don\u2019t need any special skills or years of practice;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You can set up and modify these websites however you like, connect add-ons and plug-ins;<\/span><\/li>\n<\/ul>\n<h4><b>Cons:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Basic web development skills are still desired;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You need to constantly fix bugs, errors, website crashes on your own;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You cannot go beyond the functionality of a CMS platform, i.e. the functionality will be a bit limited;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">These websites may be more vulnerable to hacker attacks.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Although it is free, you spend so much time setting up the website and fixing it, that paying money to a specialist may sound like a good idea.<\/span><\/p>\n<h3 style=\"text-align: center;\"><strong>Option 4. <a href=\"https:\/\/weblium.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Try a website builder<\/a><\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7073 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/website-builder.jpg\" alt=\"\" width=\"2558\" height=\"1374\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/website-builder.jpg 2558w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/website-builder-768x413.jpg 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/09\/website-builder-418x225.jpg 418w\" sizes=\"auto, (max-width: 2558px) 100vw, 2558px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\"><strong>A website builder is a revolutionary idea in web development.<\/strong> <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before, you had only two options: either pay somebody to do a website for you or learn how to do it yourself. And learning web development takes a lot of time, money and practice.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Website and <\/span><span style=\"font-weight: 400;\">microsite builders<\/span><span style=\"font-weight: 400;\"> work on a &#8220;what you see is what you get&#8221; basis. They offer ready-made templates, including <\/span><span style=\"font-weight: 400;\">microsites templates<\/span><span style=\"font-weight: 400;\">, for a relatively small hosting fee or sometimes even for free. You can choose the one you like the most, modify it, add or delete elements in a visual editor.<\/span><\/p>\n<h4><b>Pros:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">They&#8217;re cheap or sometimes free of charge;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Building microsites<\/span><span style=\"font-weight: 400;\"> on such a platform are much quicker than all the previous options;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Templates consist of block elements that are easy to adjust, swap, and fill with content. No web coding is required at all. <\/span><\/li>\n<\/ul>\n<h4><b>Cons:<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Without any understanding of <\/span><span style=\"font-weight: 400;\">website design<\/span><span style=\"font-weight: 400;\"> principles, it\u2019s still hard to make the site work from the marketing and usability point of view;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You still waste time that could be used for other business tasks;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">It\u2019s harder to make the site look professional using cheap or free templates.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A website of this kind can work just fine as a pilot version, but it can&#8217;t really replace a professionally done website. It won&#8217;t be as effective. <\/span><\/p>\n<h3 style=\"text-align: center;\"><strong>Are there any alternatives?<\/strong><\/h3>\n<p style=\"text-align: left;\">At this point, it\u2019s either you pay a lot, and still without any guarantees, or pay little and waste a lot of time. Isn\u2019t there an alternative that allows you to create a microsite (or any other kind of a site) quickly and professionally, exactly as you want it, as a business owner?<\/p>\n<p style=\"text-align: left;\">It\u2019s something we have borne in mind while creating the <a href=\"https:\/\/weblium.com\/?utm_source=referral-blog&amp;utm_medium=referral&amp;utm_campaign=microsite-28-09-18&amp;utm_term=inline&amp;utm_content=en\" target=\"_blank\" rel=\"noopener noreferrer\">Weblium<\/a> platform.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-7836 aligncenter\" src=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/12\/Screenshot_9-1000x852.png\" alt=\"\" width=\"885\" height=\"754\" srcset=\"https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/12\/Screenshot_9-1000x852.png 1000w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/12\/Screenshot_9-200x170.png 200w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/12\/Screenshot_9-400x341.png 400w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/12\/Screenshot_9-768x654.png 768w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/12\/Screenshot_9-418x356.png 418w, https:\/\/${domain}\/blog\/wp-content\/uploads\/2018\/12\/Screenshot_9.png 1253w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Imagine that all you need is just make an order and tell a company representative what website you need. All the <\/span><span style=\"font-weight: 400;\">web design<\/span><span style=\"font-weight: 400;\"> and technical work are done for you by professionals and what you get is a ready website. Just as in the &#8220;web development&#8221; option. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">At the same time, your website may be ready in 2 to 7 days. It&#8217;s what we really do if the website doesn&#8217;t need dozens of pages and the clients provide us with information quickly. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The website you get is really easy to manage in an intuitive editor. You can add, delete or change any pages and blocks at your discretion. Just as in the &#8220;website builder&#8221; option. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">And yes, it&#8217;s<strong> definitely cheaper<\/strong> than any web development or even freelance services. Usually, it takes only 1\/10 of the market price.<\/span><\/p>\n<h2 style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"So_what_is_Weblium_Website_Builder\"><\/span><strong>So what is Weblium Website Builder?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Weblium<\/span><span style=\"font-weight: 400;\"> is an advanced<strong> do-it-for-you website builder (FREE)<\/strong>.\u00a0<\/span> featuring AI-driven tools that enable users to create professional websites <a href=\"https:\/\/weblium.com\/create-dummy-website\">from scratch<\/a> quickly and effortlessly.<\/p>\n<ul>\n<li><strong>AI tools<\/strong> aid in design, content creation, and customization.<\/li>\n<li><strong>Flex block<\/strong> offers enhanced design flexibility.<\/li>\n<li><strong>Figma integration<\/strong> simplifies the transition from design to website.<\/li>\n<li><strong>No coding needed<\/strong> \u2013 an easy-to-use drag-and-drop editor makes building a site straightforward.<\/li>\n<\/ul>\n<p>It\u2019s an excellent option for entrepreneurs, designers, and small businesses looking for a fast, efficient, and cost-effective way to establish an online presence. \ud83d\ude80<\/p>\n<p style=\"text-align: center;\"><strong><a class=\"button\" href=\"https:\/\/app.weblium.com\/signup?lang=en\" target=\"_blank\" rel=\"nofollow noopener\">CREATE WEBSITE FOR FREE<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Microsites are the new say in web development. Big corporations use them as supplementary platforms for better client and product segmentation. For smaller companies, it&#8217;s just a true gift. A micro-website may be a good and cheap alternative for expensive multi-purpose websites. We Already Have A Website, So Why Do We Need A Microsite? Create &hellip;<\/p>\n","protected":false},"author":20,"featured_media":7088,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[89],"tags":[],"class_list":["post-7065","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research","has-thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Is a Microsite? 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