Create medical website

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Tips and tricks for a creating your medical website

Launching a medical website is a significant step for your practice:

72% of Internet users search data concerning their health online, including possible diagnosis, recommendations for a clinician and a medical institution.

40% search information about a specific health professional online.

The number of participants in online health communities has doubled since 2011.

84% of people trust online reviews of medical institutions equally much as personal recommendations.

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Start with thinking through your medical website homepage

Here the world’s best practices how to make an effective medical website that we’ve done for you

Some people are afraid of doctors, the others are concerned about what they are going to hear

And everyone wants to be certain they are save in your clinic. This is why the homepage of your medical website should be reassuring. Tell about your in one or two sentences. Prove your reliability with several facts, numbers or achievements.

Improve usability by placing “Search a doctor” form here

For more flexibility, you can extend it by including more options: find a doctor, request an appointment, find locations etc.

Add some more pages to your medical website

Care & services

Make the key part of your medical website comprehensible. Describe the basics of delivered health services along with prices. The latter are optional but highly appreciated by prospective clients.

For patients

Provide all necessary information concerning a visit to your clinic. List the required documents, preparation, insurance, and other details.

For professionals

Your website is the best place to gather applications and find new team members. If you are ready for cooperation with other health professionals or conducting research, let people know you are opened to offers.

Find a doctor

Depending on peculiarities of your service, you can place the list of professionals working at your medical institution or provide a searching form with necessary filters.

Locations

Whether you have only one clinic or run a network of medical centers, devote a separate page to mapping.

Final touch: nice-to-have food & drink website pages

Research

Share the results of your discoveries and achievements — if they are not a commercial secret or restricted access data, of course.

Community

54% of patients are completely comfortable with their providers seeking advice from online communities to better treat their conditions. Even more people share their stories on social media and special communities. One can appear on the base of your clinic.

Get involved

Many people willing to donate money and blood, to assist with patient care or entertainment for children. Giving a chance to participate increases trust rate, helps to handle some working moments and has a positive influence on reputation in general.

Blog

If your medical center doesn’t conduct research it still shouldn’t prevent you from sharing the latest healthcare news and achievements. Provide general tips and recommendations, share insights and show everyday life of crew and patients.